Evaluation 3

I created a survey of seven questions based on my final music video and ancillary tasks that include the digipack and poster. I did this to find out if my music video matched my purposes and if I achieved what I set out to do so. For example for the music video to be relative to the genre of rock and indie. I however only asked those who are fans of that genre because they will have the best knowledge to understand the conventions of the genre indie and rock. Plus it does make my feedback data more reliable as I asked those who I am targeting with the gender being mutual and not important. As well as that all that were asked were between the ages of 16-18 (who 100 percent said they felt my digipack was of a rock indie genre) an age group I aimed to achieve because it would test the audiences reception of my piece as opposed by Stuart Hall I wanted the audience to accept the verge of adulthood and he change between youth and the responsibility of adulthood just like my main actor. In order to relate to him the people I asked had to be around the same age and are going through the same spiralling emotions.I did get a great bunch of results. The most positive of those was a 100 percent yes on the questions if they enjoyed it and would they watch it again. Therefore that for me is a success I wanted to create a music video that was appealing visually for audiences this would compliment the good audio. The fact that the audience are gaining uses and gratifications from my video means they will have an extra need to listen to the song so they can watch the video. This links well with question 7 in which I asked if video made the music more appealing and 66 percent said it did. That means the video is as important to the audience as the music is. The best response was the audiences decoding my codes of symbolism in which was comment said the sense of coming of age and another comment saying life (Barthes enigma codes) the ability of my target audience answering and finding semics in my video and ancillary tasks shows that I have marketed and produced my media products to target the genre of the music.