Main Text Deconstructions 1

Gone Gone Gone by Phillips Phillips

My initial idea and probably my final idea goes along the same lines as the music video for the song Gone, Gone, gone by Phillips Phillips. It is a video that captures new footage that cuts alongside old footage, the perfect blend of the two have inspired me to create the video I had in mind, as I have seen what the outcome can be after seeing this video.  However, there is an array of ideas that I will do differently although it has the convention of showcasing a personal relationship between a male and a female then cross cutting to another topic is highly relevant within this video. Within my video these conventions will not be seen, personally because the song ideas I have in my head don’t relate to love and love isn’t important factor for my music video. What I will do differently and what I hope to achieve is to create a music video with alternative pace, from the dramatics of being slowed down when the music is at its slowest point to the quick speed of the music that will go in sync with the pace of the video. This I think will leave an impression, showing the importance of music. As I believe that is why a music video should be made to give the music a lasting impression upon the listener.

The strengths and the similarities of the music video for Gone Gone Gone, are very useful. The still black and white images and the faulty coloured early 70’s footage is the exact idea I am going for. I will be cutting from old home made footage to the present day, which that music video does perfectly.

Camera Shots

The recurring camera shots are the medium shot, this is mainly used to show the male singer playing a guitar as the focus of the camera is upon his lips (where the voice comes from and the guitar (where the music comes from) the importance of these two factors are key this is why the medium shot has been used to capture both of them in one shot. It gives the singer and guitar importance, we also see a recurring theme of a close up usually to the guitar when there is no vocals in the music, this signifies the acoustic guitar is at the heart of the audio track and the audience will feel the same when the camera goes from a medium shot to a close up.

The video opens to an establishing shot of a family; this is a major theme within music videos as it sets the scene and shows the viewers the place, scene, time period and actors. The importance of the establishing shot within the Gone Gone Gone video is vital as it has high significance, that we later find out during the video, it’s the start of a long story that progresses throughout the video therefore the establishing shot establishes the purpose of the story within the video.

Two shot camera angle holds an important part within the video due to its use. The director signals out two people, a narrative of a relationship, the female and male are apart for most of the video. However, when they finally meet the use of two shot establishes their love and suggests they are in a relationship and throughout the rest of the video we hardly ever see the male or female without one another.

Camera movements

To create a sense of urgency to be within sync of the sudden change in pace of the music the director uses a lot of tracking shots to keep up with all the moving people running within the video, as the main character is constantly on the move later on in the video it is important the tracking shot was used. The tracking shot allows the audience to focus on what is important within the music video whilst it is all moving in a fast movement the camera stays focused on the characters with big significance such as the musician.


Editing

Cross cutting occurs throughout the music video, to establish two narratives occurring at the same time, it’s a technique that allows the audiences to keep track of all the storylines. The prime example of this is where the male and female relationship struggles and the events of their friendship that are at on a field hosting a bonfire. The two narratives are seen using cross cut until the end of the video in which they all come together as one.

Sound

This music video does have both no diegetic sound and diegetic sound as we can see a man lip syncing the words whilst the audio is playing as well as him playing a guitar. However, it has non diegetic because a lot of the video overseas old family footage with the music tracks playing over it. For me, my whole video will be non diegetic sound due to the fact I will be focusing on old footage and there will be no artist or band playing within time of the music.