Audience Research

My first question was simply 'Do you enjoy music videos?' this is an important question due to the fact I am creating a music video. If the people I surveyed did not watch music my videos then I would have had to go into another genre and another idea completely. This would have set me back a couple of weeks and i would have been behind the rest of the class. Therefore, it was pivotal for the answer to this question to receive 100% yes answer and in fact they all watch music videos with enjoyment. With this is mine production of my music video could now begin. 

In order for me to see what type of music videos and the style of music videos people are currently watching i asked for a question that required the audience honest response. The question 'What was the last music video you watched?' to my happiness everyone had recently watched a music video apart from one person who could not remember what they last watched. This was an important answer for me, as the other answers showed that people watch a variety of music videos all with different genres, codes and conventions. So it is good I'm trying to attract people who like diversity. On the other hand the person who did not remember what they last watched proved to me that I need to think about the people that come to the music video and go away not remembering the video and the song. My new purpose due to this is to entertain i want the music video to leave a lasting impression and in essence will make the music rememberable that in itself should give the band credibility.

This question was aimed to understand how often music videos are watched by teenagers who are my target audience and not to my surprise 60% of people watched music videos daily that showed me there is a market for a new music video and it would be watched. My only concern is that one person answered never, that they never watch music videos, although it is a minority vote it still counts as I should be able to appeal to most of my target audience. Other than that this question taught me that music videos are still within trend and are still a reliable source of entertainment and music.